Evergreen monthly benchmark — May 11
Electric Shavers
Research by Robert Hu · Published by RecoScope ·
- Usable answers
- 12/12
- Models
- 4
- Prompt types
- 3
Included: ChatGPT, Claude, Gemini, Perplexity
Report history · May 11 selected · 4 snapshots
Key takeaway
INAUGURAL Electric Shavers data establishes the cleanest cross-model oligopoly we've documented: Braun (universal #1, 12 of 12 prompts), Panasonic (universal #2), Philips Norelco (universal #3). The Big Three occupy 90%+ of all model mentions in this run. Braun achieving 12-of-12 cross-prompt presence on the FIRST run is significant — this is the fifth category in our dataset where a brand has hit 12-of-12 cross-prompt dominance (Optimum Nutrition in Protein Powder, FlexiSpot in Standing Desks, Levoit in Air Purifiers, Roborock in Robot Vacuums, now Braun in Electric Shavers). The category has structurally high concentration — mid-tier challenger brands (Manscaped, Meridian, Skull Shaver, OneBlade Pro) have zero cross-model presence.
Mention Frequency Trend
Brands ordered by mention count in each run. Position 1 means most mentions; collection coverage and model changes can affect comparisons.
Scroll sideways to see all dates and labels.
Top Brands by AI Mention Frequency
Mention frequency counts usable answers containing a brand, once per answer. Unranked and critical mentions count as visibility. Recommendation ranks are shown separately below.
Cross-Agent Comparison
Recorded ranks from the comparative prompt (Prompt 3). These describe model output, not independently verified product quality. Historical parsing conventions may differ.
4/4 models with recorded ranks
| Agent | #1 | #2 | #3 |
|---|---|---|---|
| ChatGPT | Braun | — | Panasonic |
| Claude | Braun | Panasonic | Philips Norelco |
| Gemini | Braun | Panasonic | Philips Norelco |
| Perplexity | Braun | Panasonic | Philips Norelco |
All 4 ranked comparisons list Braun at recorded rank #1
What This Means
- ChatGPT (commerce-formatted): Provides explicit prices, review counts, SKU-level rankings.
- Surfaces 8+ specific Braun SKUs with star ratings.
- Uniquely surfaces Wahl/Andis/BaBylissPRO as Tier 4 finishing shaver recommendations.
- Claude (most consolidated): Strongest Braun recommendation across all 3 prompts — Braun Series 9 Pro+/Series 8 dominate every Claude response.
- Cleanest comfort-first framing.
- Doesn't surface budget-tier brands at all.
- Gemini (lifestyle-formatted): Most personality-typed framing ("Gold Standard," "Performance Beast," "Tech-Forward").
- Strongest positioning of Panasonic Arc6 specifically (over Arc5).
- Most consistent Big Three only — no budget mentions.
- Perplexity (most consolidated): Uniquely surfaces Remington F5-5800 as legitimate budget pick in P2 and P3.
- Most balanced budget-to-premium spectrum coverage.
Findings and Limitations
- Wahl only appears in ChatGPT.
- Andis only appears in ChatGPT.
- BaBylissPRO only appears in ChatGPT.
- Remington appears in ChatGPT P3 and Perplexity P2/P3 but not in Claude or Gemini.
- Notable absent mid-tier brands (relevant for outreach ICP fit): Manscaped, Meridian, Skull Shaver, Andis Profoil Lithium, OneBlade Pro, Hatteker, Surker, Vikings Blade, MicroTouch SOLO — none appeared in any model's ranking.
- Pitbull Gold Pro head shavers also absent.
- SkullShaver Pitbull Silver Pro absent.
- This is unusual cross-model uniformity — most categories have at least one model surfacing mid-tier challengers, but Electric Shavers is locked into Big Three only.
Recurring themes in the answers
- All 4 models recommend Braun Series 9 Pro+ as the gold standard for 2-3 day stubble use cases.
Inspect the captured answers
Saved response text is model output. Product and health claims are unverified. Tables and cards may be transcribed as text; source labels can remain. Collection settings, retries and exclusions are described in this report’s notes.
ChatGPT · Prompt 1Usable answer
I'm a 34-year-old man in the USA, professional office worker who shaves a few times a week. I'm looking for the best electric shaver. What would you recommend?
Top recommendation: Braun Series 9 Pro+. Best overall safest premium pick fast comfortable handles 2-4 days stubble. Braun Series 9 PRO+ Electric Shaver $409.99 4.6. Braun Series 9 Pro+ 9675cc $319.99 4.6. Braun Series 7 $151.99 4.5 best value. Philips Norelco Series 7200 Wet & Dry $112.80 4.2 best rotary alternative. Braun Series 3 ProSkin 3040s $64.99 4.3 budget. Philips Norelco OneBlade 360 $39.96 4.3 stubble. Best value: Braun Series 7. Closest shave: Panasonic Arc5 slightly less forgiving. Rotary: Philips Norelco Series 7200 or 9000/i9000. Ranking: Braun Series 9 Pro+ best overall, Braun Series 7 best value, Panasonic Arc5 closest shave, Philips Norelco best rotary, Braun Series 3 ProSkin budget, Philips OneBlade not clean-shave replacement.
Claude · Prompt 1Usable answer
I'm a 34-year-old man in the USA, professional office worker who shaves a few times a week. I'm looking for the best electric shaver. What would you recommend?
Top recommendations: Best Overall Braun Series 9 Pro+ ~$250-280 excels in comfort even with great cutting power maneuverability strong flexible head system self-cleaning dock. Best Value Braun Series 8 ~$150-180 exceptional cutting power top-tier convenience self-cleaning station over two hours battery. Best for Closest Shave Panasonic Arc5 ~$180-220 five-blade head closest smoothest shave ergonomic handle digital display effective cleaning dock. Foil over rotary for office look. Pick: Braun Series 9 Pro+ best all-rounder professional comfortable shave few times a week. If price stretch Series 8 gives 90% of performance for less.
Gemini · Prompt 1Usable answer
I'm a 34-year-old man in the USA, professional office worker who shaves a few times a week. I'm looking for the best electric shaver. What would you recommend?
For 2026 dominated by three heavy hitters: 1. Best Overall Braun Series 9 PRO+ widely considered gold standard for demographic foil system excels catching flat-lying hairs extremely gentle SmartCare station cleans dries lubricates automatically. 2. Best for Closest Shave Panasonic Arc6 priority shave feels like manual razor six ultra-sharp blades 14,000 cycles per minute. 3. Best for Sensitive Skin and Contours Philips Norelco S9000 Prestige rotary three circular heads quietest Qi wireless charging pad. Suggest Braun Series 9 PRO+ most forgiving handles 3-day growth.
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