Benchmark Brief · 55 seconds

Most mentioned doesn’t mean first choice.

Name: Protein Powder: Most mentioned doesn’t mean first choice.
Uploaded: 2026-10-28T22:20:00.000Z
Duration: 55 s
Channel: Robert Hu
Description: Optimum Nutrition appeared in 9 of 12 usable answers. The three ranked comparisons named different first choices: Optimum Nutrition in ChatGPT, Transparent Labs in Gemini, and Ascent in Perplexity. Claude’s comparative answer was unranked. Mention frequency measures how often a brand appears; comparative rank records its position only when the answer supplies a ranking.

Protein Powder · Collected October 27, 2026

Watch the finding▶ 55s

English captions included · Sound on for narration

12 usable answers · Four AI assistants · Three prompt types

The finding, in context

Optimum Nutrition appeared in 9 of 12 usable answers. The three ranked comparisons named different first choices: Optimum Nutrition in ChatGPT, Transparent Labs in Gemini, and Ascent in Perplexity.

Claude’s comparative answer was unranked. Mention frequency measures how often a brand appears; comparative rank records its position only when the answer supplies a ranking.

Explore the full benchmark

Compare the AI answers, prompts and recorded ranks.

Captured answers, not product-quality ratings.

The transcript

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Read the full transcript

Most mentioned doesn’t mean first choice. In Recoscope’s October 27 protein powder snapshot, Optimum Nutrition appeared in 9 of 12 usable answers across four AI assistants and three prompt types.

But look at the comparative prompt. ChatGPT ranked Optimum Nutrition first. Gemini ranked Transparent Labs first. Perplexity ranked Ascent first.

On screen: three ranked comparisons; Claude’s answer was unranked.

For brand owners, track both: how often your brand appears and where it ranks in comparisons. A mention count shows visibility. It doesn’t tell you whether your brand came first.

These findings describe the captured answers. They don’t establish product quality.

Explore benchmark at getrecoscope.com.

Optional closed captions are available in the player and off by default, so they don’t overlap the on-screen captions.

The finding, in context

The transcript

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